Data, according to the Merriam-Webster Dictionary, refers to “factual information (such as measurements or statistics) used as a basis for reasoning, discussion, or calculation.” As data has become increasingly important for making evidence-based decisions across industries, trust and safety teams have also begun to routinely rely on and leverage data to ensure safety, privacy, and acceptable behavior on online platforms.
The aim of this chapter is to help the reader achieve a basic understanding of how data is gathered, used, and communicated by trust and safety practitioners.
In this chapter, we cover the following:
- The importance of data in trust and safety
- Common types of data trust and safety teams use
- How to leverage data in trust and safety